Targeted Ads On…Billboards. From GM.



GM, personalized billboard ads
General Motors has applied for a patent according to which their highway billboards will show ads relevant to the driver. That would be done through data collected from their OnStar in-vehicle system. GM and OnStar emphasized the billboards are to collect information regarding the destination only, when inputted by the driver. This info will be treated as anonymous and deleted from the ad server immediately after.
Via: psfk.com

Donate BTC: 1DUUZbiqjbJvzjuRZEwTS47bqgmnhEJ4XG

Donate ETH: 0x981FcEAAa895C6cee76D2876e9AfC649Dc0C4c75

More Posts:

Adasta: 42m Luxury Trimaran
3D Portable Braille Map And Robotic Navigation To Benefit The Blind
Flexible Screen iPhone Concept
2046 Parsonal Commuter – Share-A-Car Concept For Urban Parisians
Vast Network Of Supercharger Stations For Model S Electric Car
Nanoflower Structure Will Lead To More Efficient Batteries
The James Webb Space Telescope Will Search Out The Extra-Terrestrials (+VIDEO)
SkyTran - World’s First Personal Maglev Transport System
Highly Maneuverable UAV by 4Front Robotics
OLO - The First Ever Smartphone 3D Printer